7/27/2023 0 Comments Crosscode a new home download![]() ![]() These are the more high-skilled creative workers. So because these image-generation tools can do 3D modeling, and there are early examples of games that use AI-generated art, so artists are feeling threatened. So I’ve been doing some interviews on the use of AI and game development, and you see similar issues. I mean, I think there are specific issues coming out of this conflict which you can kind of see echoes of in other creative parts of industries. McCarty Carino: Do writers here sort of look like the canary in the coal mine?ĭoellgast: Yes. And then questions about how you share productivity gains and profits. And this is really a classic case of control over work, right, whether this new technology is used to deskill, make work more precarious. It’s also a good example of how important unions are in fighting for worker voices in these decisions. The Writers Guild strike is a really interesting example of conflict over how new technology will be used and who will benefit. They tend to resist new technology when it’s either likely to lead to job cuts or to make jobs worse, and they’ll cooperate, on the other hand, where they can negotiate good contracts. McCarty Carino: And how can unions respond to some of those challenges?ĭoellgast: So how unions and their members respond to technologies really depends on how much say they have and how technologies are used in their workplaces. ![]() And then the third kind of AI effect is labor-displacing, which means that companies find it easier to relocate jobs using this combination of AI-based management tools, cloud computing and faster data speeds. ![]() This is often described as algorithmic management. So labor-replacing effects are where companies are using AI to automate tasks, and labor-controlling are where companies are applying analytics and algorithms to manage or direct workers. Meghan McCarty Carino: Tell me about some of the ways that disruptive technology like this can affect jobs.ĭoellgast: So I tend to break down these effects into a labor-replacing bucket, a labor-controlling bucket and a labor-displacing bucket. Thinking about the call center environment, you’ve already seen a lot of use of AI, as well as, you know, broader trends of digitalization. You had the longshore industry being heavily mechanized. You have a lot of examples of robots being introduced in the auto industry or in manufacturing. You could go back to the classic Luddites, English textile workers in the 19th century who destroyed textile machinery because factory owners are basically using machines to cut wages and replace skilled artisans. Virginia Doellgast: There are a lot of examples historically of how workers have responded to new technologies. The following is an edited transcript of their conversation. Doellgast said the union’s efforts to contain the harm of AI echo past labor struggles with new technology. Marketplace’s Meghan McCarty Carino spoke with Virginia Doellgast, a professor at Cornell University’s School of Industrial and Labor Relations. It’s a concern that is popping up more and more across a number of different industries as the implications of this technology come into focus. The WGA has pushed for guardrails on the use of new generative AI tools like ChatGPT, which are trained on vast amounts of human-made creative work and could, some fear, end up replacing it. At issue is how writers get paid for streaming content and the role of artificial intelligence in the creative process. Last week, those negotiations failed and the screenwriters went on strike. Disruptive technology is at the heart of the contentious negotiations between the Writers Guild of America and studios, networks and streaming services. ![]()
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